An formidable new venture is taking form in Saudi Arabia: Dream of the Desert, a luxurious practice that can traverse the nation’s majestic landscapes, linking Riyadh to Qurayyat. A never-before-seen journey to the guts of Saudi Arabia’s treasures.
Saudi Arabia is making its mark on the luxurious rail tourism market with Dream of the Desert, a top-of-the-range practice designed by Aline Asmar of Amman, in collaboration with the Italian firm Arsenale and Saudi Arabian Railways (Sar).
Comprising 14 carriages and 34 luxurious suites, this 5-star practice will provide an unique itinerary by the nation’s emblematic websites. From 2026, the primary passengers will be capable to uncover AlUla, Madain Saleh, Al Jawf and Hail, veritable historic and cultural gems.
Designed for an prosperous and discerning clientele, Dream of the Desert affords a singular expertise the place each element has been fastidiously crafted. The décor blends modern magnificence with native inspiration, whereas the gastronomy guarantees a refined culinary expertise, combining Saudi flavors with connoisseur delicacies.
“This venture is greater than only a luxurious practice, it’s an immersive expertise that fuses beautiful design and cultural traditions,” says Paolo Barletta, CEO of the Arsenale Group.
This status practice is a part of the Imaginative and prescient 2030 plan to diversify the Saudi financial system by tourism. With a goal of 100 million guests a 12 months by 2030, the nation is stepping up initiatives to draw high-end vacationers.
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