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GCC Railway > UAE > Etihad Rail unveils new brand identity
UAE

Etihad Rail unveils new brand identity

October 3, 2024 1 Min Read
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Etihad Rail New brand launch
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Etihad Rail, the developer and operator of the UAE Nationwide Rail Community, has unveiled a revamped model id that displays the corporate’s bold enlargement plans and dedication to enhancing connectivity throughout the nation.

The brand new model id, impressed by the UAE’s “Spirit of the Union”, encompasses a revamped emblem, mission, imaginative and prescient and values.

The emblem, that includes the attention of a falcon, symbolises the corporate’s agility, precision and willpower to achieve its objectives.

The brand new slogan, “We Transfer Collectively”, underscores Etihad Rail’s dedication to strengthening connectivity between communities and industries.

New model id, emblem mirror Etihad Rail’s imaginative and prescient

The rebrand aligns with the UAE’s management’s imaginative and prescient and the corporate’s important achievements in recent times, together with the launch of freight practice operations and the event of passenger practice providers.

Etihad Rail’s up to date imaginative and prescient focuses on serving the UAE by offering extra alternatives and enhancing connectivity by way of a protected and sustainable railway community.

The corporate’s 4 core values – Dedicated, Thoughtful, Inventive and Related – underpin the brand new model id.

Learn: UAE, Jordan signal $2.3bn settlement to construct railways

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